ELONGATE Reveals DeFi Social Media Platform Code-named ‘Spark’

With the initial reveal of the ELONGATE Ecosystem at CED 2021, the Elongate community has eagerly awaited the reveal of Spark, the upcoming social media platform with a revolutionizing new concept of engage-to-earn. The team released their first preview of what Spark offers in the crossover between social media and DeFi.

Aiming to replace the often toxic spaces on mainstream social media, Spark takes a new approach by offering incentives for creators to develop content backed by positive social impact. This is a shift in the opposite direction of mainstream social media platforms that prey on their users for personal data that is then sold to the highest bidder— exempting their users from a cut of the earnings and taking advantage of their attraction to addicting, shocking, and polarizing content at the expense of mental health.

Spark provides its user base opportunities to earn through publishing engaging content, interactions with content, responsible moderation of the platform, and more. Though every interaction on the platform provides an opportunity to earn rewards, the creators who produce content that generates positive social impact in the world are provided with the maximum opportunity to earn.

Creators who amass a following can build brand value by offering fractional pieces of their profile and their rewards as an extension. The fractionals can be traded on an open marketplace, with every sale providing earnings to the seller and the creator.

Revenue is generated through corporate advertisements, NFT sales, and creator awards purchased by users, filling a reward pool distributed to the content creators and users at the end of every month. Various features allow users to multiply their rewards, such as generating social impact-oriented content, platform moderation, and holding Elongate tokens. In addition, earnings can be cashed out or staked in the ELONGATE Vault for increased earning potential.

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